Our Purpose

we are a comfort-first, children’s clothing company

on a mission to help children learn while getting dressed

in a fun, interactive way.

back to basics

we focus on basic clothing and colors

to help simplify the learning process,

while still inspiring your little ones.

all of our garments are made seamless

with the goal of instilling self-confidence without distraction.

we are here to help your little ones learn how to dress themselves

with the interior directional cues led by our beloved bunnies.

we chose a gender and race neutral character

with an easily identifiable front face and back bushy tail.

also made without texture, our bunnies are shaped like a thumbprint

to encourage your little ones to touch and identify on their own.